Revenue Management and Digital Decision Making (DDM)
A revenue manager (that is obviously responsible of Revenue Management) in an hotel or short-term rental company is a professional dedicated to optimizing the financial performance of hotel services or rental properties. They develop and implement pricing strategies to maximize revenue and occupancy rates by analyzing data, market trends, and forecasting demand. Their responsibilities include […]
Get the basics of doing a survey for scientific research purposes
How to write a survey for scientific research? I am writing this article because several students ask me to supervise their master thesis using survey as a research methodology. Sometimes they see it as an “easy way out” of their thesis. In this article I am summarizing some of the core messages of an old […]
